Creating the magic... step by step!

1.

Discovery day

Business is personal. Before your unique Marketing Plan can come to life, we will need to spend some time with you and your business to develop a full understanding of how things work. This is called a Discovery Day.

Half of the day will be on site, learning about your company and its goals. The

second half will be a gorgeous long lunch to get to know your own personality, values, and vision.

Once we get your Vibe, we’ll know how to share it!

2.

Creating the Marketing Plan

This step with take approximately four weeks.

Your Plan is detailed, strategic, and designed to become your bible for the next twelve months.

There are three levels of Marketing Plans available.

6 Month Marketing Plan

12 Month Marketing Plan

The Real Deal (6 or 12 month plans including full rebrand and photography)

3.

Implementation (OPTIONAL)

This step is completely optional and depends entirely on the structure of your company. The options are:

  

A. You have the resources to implement the plan internally. Once Vibe hands it over, you can then delegate to your team and

will no longer need our services.

   

B. You have some resources to implement the marketing plan internally. For example, you may be able to take care of the

social media management but might want to call on Vibe to contribute any copywriting, event management or sponsorship proposals.

C. You have no resources to implement the Marketing Plan and would like to hand all tasks over to Vibe to manage ongoing.

If you do need a hand with implementation, too easy! We will put a quote together for a bespoke retainer moving forward.

Your Plans include strategies such as:

Discovery Day 

Business goals

Descriptive audience personas    

Campaign concepts

Business partnerships

Sponsorships 

Charity connections

Community events 

Internal events 

Copywriting and content

Traditional advertising campaign concepts

EDM campaign concepts

Digital strategies

Full social media content calendar

Creating the magic... step by step!

1.

Discovery day

Business is personal. Before your unique Marketing Plan can come to life, we will need to spend some time with you and your business to develop a full understanding of how things work. This is called a Discovery Day.

Half of the day will be on site, learning about your company and its goals. The

second half will be a gorgeous long lunch to get to know your own personality, values, and vision.

Once we get your Vibe, we’ll know how to share it!

2.

Creating the Marketing Plan

This step with take approximately four weeks.

Your Plan is detailed, strategic, and designed to become your bible for the next twelve months.

There are three levels of Marketing Plans available.

6 Month Marketing Plan

12 Month Marketing Plan

The Real Deal (6 or 12 month plans including full rebrand and photography)

3.

Implementation (OPTIONAL)

This step is completely optional and depends entirely on the structure of your company. The options are:

  

A. You have the resources to implement the plan internally. Once Vibe hands it over, you can then delegate to your team and will no longer need our services.

   

B. You have some resources to implement the marketing plan internally. For example, you may be able to take care of the social media management but might want to call on Vibe to contribute any copywriting, event management or sponsorship proposals.

C. You have no resources to implement the Marketing Plan and would like to hand all tasks over to Vibe to manage ongoing.

If you do need a hand with implementation, too easy! We will put a quote together for a bespoke retainer moving forward.

Your Plans include strategies such as:

Discovery Day 

Definition of Business goals

Descriptive audience personas    

Campaign concepts

Business partnerships

Sponsorships 

Charity connections

Community events 

Internal events 

Copywriting and content

Traditional advertising campaign concepts

EDM campaign concepts

Digital strategies

Full social media content calendar

0422 553 645

sophie@vibedirect.com.au

"Your Marketing Manager - without

the full-time price tag"